Guillaume PECH-GOURG joins the French Executive Board

Guillaume Pech-Gourg graduated from ESCP Europe business school. Before joining Hachette, he held various marketing, CRM and e-commerce positions at Universal Music and EMI Music, from 2000 to 2013, first in Paris, then in London. He led EMI Music’s global CRM strategy from 2010 to 2013. He joined Hachette in 2013 and has been running since then Hachette Digital, a special unit dedicated to digital marketing and CRM. He was appointed Group Chief CRM & Digital Marketing Officer in January 2017.